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Google Universal App Campaigns

Promote your app across the Google advertising network

Your advantages at a glance:

  • More downloads for your app
  • Advertise across the entire Google network with just one campaign
  • Measurable success of your Google App campaign
  • Optimally tailored to your target group

How to find the users who love your app

Increase your app download numbers with just one Google Ads campaign


Google advertising specifically for apps

With Google’s Universal App Campaigns (UAC), you can advertise your Android or iOS app on platforms such as Google Search, Google Play or YouTube. Your ad will be played specifically to users who are most likely to engage with your app. Perfect for reaching the right target group!

The design of the app advertisement is very simple but effective: at a glance, the user sees all the important information about your app. Images and videos support your advertising message and make them want to know more.

You determine how much you want to spend on an installation – with the bid strategy target CPI (Cost-Per-Install). Your individual daily budget will not be exceeded. Of course, you can make adjustments at any time.

Convince your target group in no time with creative ads.

You are proud of your app – so show your users the best features and functions! You can add images and videos to a total of 4 lines of text that will convince your target customers of the app.

Michel  S. - Teamlead Operations Ads Trainer
Entertainment, knowledge & tools to go: Mobile apps are practical! With Google's app campaigns, you can show what your app is capable of and find people who really use your application! Let us advise and support you as a universal app campaign agency and drive up your download figures!"
Michel S., Teamlead Operations Ads Trainer, Smarketer

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